Baby's First Year Subscription Package | NEWBORN


As featured in The Independant as one of the UK's best baby subscription box!



Sometimes it can be overwhelming searching for the ideal toys to stimulate your baby - right?

Well it doesn't have to be...

Let us take that overwhelm feeling away with our award winning Baby's First Year Subscription Package.

The Baby’s First Year subscription is a quarterly series of four baby development play boxes, carefully curated to provide all the toys and resources needed to stimulate your baby's senses from 0-12 months and beyond.

Each box is bursting with age-appropriate kit and comes complete with a downloadable play and development guide tailored to baby’s next development milestones. We only select open-ended pieces that complement one another and are built to last – in terms of both quality and play potential.

Did you know that engaging in sensory play with babies can benefit brain and language development, motor skills, social interaction and much, much more and the great news is you don’t need to be an early-years expert or the proud owner of a bottomless toy box to create fun and interactive sensory experiences at home.

So, help your baby to learn through play and sign up to our quarterly subscription package and enjoy receiving an exciting new box every 3 months that focus on key development and milestone stages throughout their first year.

This is a quarterly subscription package, you will be billed £43.97 per box every 3 months and receive a new box every 3 months. Your subscription will end once you receive the 9-12 month box.

Join from Newborn and receive 4 boxes throughout the year. The first box you will receive will be our award-winning Newborn Sensory Box. Carefully curated with high contrast, black and white sensory toys and resources to encourage your baby's visual and cognitive development. 

Each box will contain a mixture of age appropriate baby sensory toys, wooden toys, developmental toys and educational resources. A detailed ways to play guide is available as a download via a QR code in your box. Your guide will explain how to introduce each toy, how it helps your baby learn and what development milestones they are likely to achieve during the 3 months.

Read our FAQ's here.

Join from 3-6 months.

Join from 6-9 months.


  • Sign UpSign your baby up to our quarterly subscription based on their age.
  • Relax - We have done all the research based on your baby's age. Look forward to receiving their new boxed filled with age appropriate toys and resources to encourage their development.
  • EnjoyEnjoy exploring your new box with your baby and watch them flourish as they explore the world around them.

Silver runner up in The Project Baby Awards 2020

Finalist in the Junior Design Awards 2021

Finalist in the Made for Mums Awards 2021

As seen in The Independant

Recommended by MyBump2Baby


Customer Reviews

Based on 16 reviews Write a review

Customer Reviews

Based on 60 reviews
Audrey Lenaghen

Can’t wait for next box. My grandson has loved all the toys. Favourites in newborn box were the crinkly leaf. In the 3-6 month box it was the set of bells shaker.

Great idea

I can't wait to recieve my little boys sensory boxes quarterly. I love that they're designed perfectly for his age a stage

Jenny McCormick

A great selection of items! Can’t wait to receive my subscriptions in the future!

Claire Watkins

An amazing variety of items revived. Great quality colourful and bright. I can’t wait for my baby to enjoy them.

Carrie Pigott
Baby’s First Year Subscription

We absolutely love our boxes! My little boy was born just before Christmas last year, during a lockdown. We did not know when we would get out to classes so decided to sign up for this package. Best decision I ever made! Each box has arrived promptly, is packaged beautifully and has a wonders selection of toys and suggested activities for the age group. We have one more box to go and will be sad to see the end of our subscription. Thank you the little sensory box for keeping my little one engaged and entertained for the last 7 months :)