Babies First Year Subscription Package - FAQ's



Below you will find our most commonly asked questions for the Babies First Year Subscription Package:


How does the subscription work?

The Babies First Year Subscription Package is a quarterly based subscription, which means you will be billed and receive a new age specific box once every 3 months and will end once you receive the 9-12 month box.

Once you have signed up, you will be billed £43.97 immediately, your next payments will then be scheduled for every 3 months thereafter.

Alternatively, there is an option to pay for the whole year upfront. If you have paid for the year upfront then your boxes will still be scheduled every 3 months.

What ages are your boxes suitable for?

Our boxes have been created specifically for a baby’s first year focusing on age specific development stages. They are suitable from birth up to 12 months of age. We offer sign ups from newborn, 3-6 months and 6-9 months. 

How many boxes will I receive? 

Depending on your baby's age when signing up, will depend on how many boxes you receive. If you sign up from newborn, your baby will receive 4 boxes in total through the year. If you sign up from 3-6 months, your baby will receive 3 boxes in total through the year. If you sign up from 6-9 months, your baby will receive 2 boxes in total through the year.

What can I expect in a box?

Your baby’s box will contain age specific resources and toys to encourage your baby to learn through play. You can expect to receive a minimum of 5 items in your box, such as sensory toys, wooden toys and educational resources, which will be appropriate for your baby’s age and stage of development.

How do I know how to play with each item with my baby?

Each box includes a QR code for you to scan and access a guide detailing the development milestones your baby may achieve and how to introduce each item into your play sessions.

Why are there only 4 boxes available?

Your baby does not need a lot of toys. Each item selected in your box has been carefully chosen to grow with your baby, meaning they can be enjoyed over and over again. You will also get the best out of each box before your next one arrives.

My Baby is 4 months old, is the 3-6 month box still relevant?

Yes, each box has been designed to focus on specific development milestones. Each month, your baby will grow and develop and will learn how to use and play with each item in new ways. Allowing 3 months in between each box allows you and your baby to truly get the best out of each item.

What if my baby is behind on the standard development curve?

We like the term babies learn in stages and not ages. Although our boxes are aimed at specific age stages, we appreciate that not all babies develop at the same rate. Which is why we choose open ended toys for your baby to explore meaning that they can be played with in various ways. Our boxes encourage hands on learning so that your baby can learn at their own pace.  

When can I expect to receive my box?

When signing up, please refer to the product description page or your order confirmation email – this will give you a specific date for when your first box will arrive. You may have upto a 4 week wait for your first box depending on what part of the month you join.

Your subsequent boxes will be dispatched a few working days after your next payment is processed.

Please refer to our Covid shipping policy for updates on delays.

I want my next box to arrive sooner than 3 months – is this possible?

Yes. You can log in via the website and manage your subscription, including rescheduling your next payment. (If you reschedule your payment, we cannot guarantee that it will be dispatched within a few working days, depending on stock availability there maybe a wait of up to 2 weeks).

If you have paid for the year upfront, then just pop us an email with your order and the date of when you would like your next box to be dispatched.

When will my subscription end?

Your subscription will end once your baby has received their 9-12 month box. You will not be charged again after this point.

Can I cancel my subscription?

Yes, you can. We would hate to see you leave, but if you are thinking of leaving us then you can log in via the website and manage your subscriptions including cancelling your upcoming payments. Please make sure you cancel your box within 48 hours of your next payment due to avoid any further charges. Alternatively, you can email us at, 1 week before your next payment is due. We cannot guarantee that your payment will be cancelled in time if you email us any earlier than 1 week before.

What happens if I want to cancel my order after my payment has been taken?

Please email us at quoting your order number as soon as possible if you wish to cancel your box after your payment has been processed. If your box has already been dispatched, than you will need to refer to our returns policy.
Will the age range of the boxes ever increase?
Yes, we are planning on expanding the first year boxes in 2021.

If you have any questions in regards to any of our products and services then please don’t hesitate to get in touch with us